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We’ve earned the name for a reason…
Over 35 years of heavy equipment experience
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Full inventory of the latest Noblelift available
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Rapid rentals with delivery + pick-up
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Products & Services

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Service

Parts

About Us

The Forklift People’s History

For over 35 years, EFR, The Forklift People, has been a trusted family-owned authority in forklift sales, rental, and service. Serving New Jersey and Eastern PA, our experienced team prioritizes personalized customer care, delivering tailored solutions to enhance your operational efficiency and profitability.
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The EFR Difference

We stand behind our products and service

EFR’s extensive parts inventory helps minimize downtime for your material handling equipment. If EFR’s inventory doesn’t have what you need their resources are quick to deliver. Parts are typically available within 24-48 hours if not in stock.

Service Experts

Maintenance & support when you need it most

From scheduled maintenance plans to immediate fixes, our specialized technicians provide professional service for repairing forklifts, scissor lifts, boom lifts, reach trucks, or other material handling equipment.

Monthly Maintenance Plans

Battery Rejuvenation

Power Washing & Custom Painting

On-Site Tire Replacement

Forklift Refurbishing

On Site Equipment Repair

Our Reputation

What our customers have to say